Leadership For Volunteers:
The Way It Is and The Way It Could Be
Richard Cummins
Visiting Assistant Professor
Bush School of Government and Public Service and
Department of Agricultural Education
Texas A&M University
College Station, Texas
Internet address: r-cummins@tamu.edu
For some time, questions have been asked about why some volunteer
organizations are more successful than others. By and large, the problem
is not with the leadership of the organization. Many talented volunteers
bring substantial leadership experience from either the private or the
public sector. The problem may be more closely related to unrealistic
assumptions regarding the implementation of leadership for
organizations.
Through personal experience, four common assumptions regarding
leadership for volunteers have emerged. These benchmarks were more a
result of armchair observations and hard knocks than the result of
research. Research indicates these heuristics, however commonly accepted
when working with volunteers, may cause more problems than they cure.
Volunteers are attracted to organizations for a variety of reasons.
Generally, the motivations for aligning with others in a voluntary
effort can be classified either as intrinsic, that is, doing something
for the sake of the activity, or extrinsic, or doing something for an
expected payoff. Whichever the case, the volunteer expects to do
something. The following generally accepted assumptions may be a source
of problems for volunteers willing to work.
Assumption One: Everyone knows what the organization stands for and
represents. Volunteers select organizations because of the vision and
mission of the organization. In order to fulfill an organization's
mission, goals must be clearly articulated to the volunteers. Clearly,
volunteers want to do something to help reach the goals and vision of
the organization. With the increasing mobility of volunteers, the makeup
of an organization will change rapidly and the assumption that everyone
knows the mission of the organization is risky. The only way to assure
common goals is to frequently share those goals.
Assumption Two: Everyone knows their role. In the work world, employees
are usually provided a listing of expectations for their job, such as
work standards, appropriate time schedules, authorization capabilities,
oversight responsibilities, and reporting protocol. Volunteers have
different motivations for voluntary work than paid employees; however,
specific guidelines are required in order to have a smooth functioning
organization. Role clarification cannot be over-emphasized in volunteer
organizations.
Assumption Three: Everyone knows where to get needed information.
Volunteers need to know and understand how different parts of a project
fit together. Newsletters may give general comments and updates about a
project but are usually inadequate regarding specifics about project
progress. In addition to the informal lines of communication that
develop, a specific reporting mechanism should be established and
implemented. Many problems can be avoided when the information flow is
unimpeded.
Assumption Four: Everyone gets feedback. It has been said that in
Vietnam, the U.S. military did not fight a nine-year war; but rather
because of frequent troop changes with no feedback or institutional
memory, the U.S. military fought the first year of a war nine times in
succession. Volunteers cycle through organizations in much the same way
and new recruits are often unaware of previous efforts. Providing
feedback to volunteers is critical at all levels of the organization.
Special attention is required in order to share previous experiences
with current members.
Becoming aware of assumptions and the effects those assumptions have is
important in any endeavor. In order to address organizational
assumptions, leaders for volunteers should be aware of four arts for
sustained involvement. Learning and practicing these arts can contribute
to success for volunteers and their chosen organizations.
Art One: Active Listening. Encourage others to talk and search for
meaning. Be aware of values of volunteers and strive to meld
organizational values and individuals' values. Encourage volunteers to
talk about the organization and what they expect from the volunteering
experience.
Art Two: Mentoring. Supportively guide others in learning and sharing
not only how, but why specific roles are important. Strive to match
available skills with volunteers' and organizational needs. Help others
solve problems that are holding the organization back.
Art Three: Public Dialogue. Encourage public talk on matters that
concern us all. Facilitate interaction to help volunteers gain
understanding and appreciation for all segments of a project. Emphasize
the free-flow of information.
Art Four: Evaluation and Reflection. Assess and incorporate the lessons
we learn through action. Public decision making encourages those
expected to implement plans to have ownership of those plans. Encourage
new volunteers to make suggestions and avoid suggesting a lockstep
method for the organization.
Providing leadership for volunteers can be exhilarating, frustrating,
exciting, tedious, rewarding and demanding, all at the same time.
Learning how to assess what is and assessing what could be is an
important function of leadership for volunteers. Investing time to learn
and practice the four arts for sustained involvement can yield
substantial results.
This article is online at
http://www.joe.org/joe/1998october/tt2.html.
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