Spring 1964 // Volume 2 // Number 1
About This Issue
On Being a Professional (pdf)
Extension personnel must learn to evaluate knowledge and cooperative activity in a broader context than immediate application to the technical job.
The Publics in Our Program (pdf)
Extension program depends upon organized efforts by people who tend to form around subjects of common concern.
Result Demonstrations and Education (pdf)
An educational technique is not a single act but involves a whole complex of interactions.
The Human Side of Administration (pdf)
Professional people, like all others, respond to expressions of confidence, to challenges of the job, and to dynamic leadership.
Adapting 4-H to Urban Situations (pdf)
Even though 4-H is generally viewed favorably by urban people, it is seen primarily as a program for rural youth.
Specialist and Agent: Men in the Middle (pdf)
Agents and Specialists have "relevant others" who hold different demands and expectations for them and apply different standards of evaluation.
Consumer Behavior Patterns (pdf)
Significant differences occur in family life-styles which affect family unit and individual consumer activities.
Agricultural Sociology. By Walter L. Slocum, 1962.
Available from Harper and Brothers Publishers, New York, N.Y. 532 pp.
J. W. James
Youth: Change and Challenge By Erik H. Erikson (ed.),
1962. Available from Basic Books, Inc., New York, N.Y. 284 pp. $6.50.
Lloyd L. Rutledge
Family Development. By Evelyn Millis Duvall, 1962
(second edition). Available from J. B. Lippincott, Philadelphia, Pa.
532 pp. $8.75.
Josephine S. Patterson
Educational Psychology. By Frederick J. McDonald,
1962. Available from Wadsworth Publishing Company, Inc., Belmont, California.
748 pp. $6.95.
J. Glenn Morrill
New Understandings of Leadership. By Murray G. Ross
and Charles E. Hendry, 1957. Available from Association Press, New
York, N.Y. 158 pp. $3.50.
Austin B. Ezzell
What Are Today's Families Like? David M. Fulcomer. Journal
of Home Economics, LV (November, 1963), 693-98. Available from
American Home Economics Association, 1600 Twentieth St., N.W., Washington,
D.C. 20009. Single copy $1.00.
A Study of Students' Motivation to Do Good Work in School. Jack
R. Frymier, The Journal of Educational Research, LVII (January,
1964), 239-44. Available from DERS, Box 1605, Madison 1, Wisconsin.
Single copy $1.00.
New Patterns of Management. Rensis Likert. 1961.
280 pp. Available from the McGraw-Hill Book Company, Inc., New York,
Optimizing Span of Control. Howard Stieglitz. Management
Record, XXIV (September, 1962), 25-29. Available from Division
of Personnel Administration, National Industrial Conference Board,
Inc., 460 Park Ave., New York 22, N.Y.
Adopters of New Farm Ideas: Characteristics and Communications
Behavior. North Central Regional Extension Publication No.
13, October, 1961. 12 pp. Issued by Cooperative Extension Service,
Michigan State University, East Lansing, Michigan. No charge.
Experience and Education. John Dewey. 1963 edition.
92 pp. Available from Collier Books, New York, N.Y. 95 cents.
Interpersonal Competence and Organizational Effectiveness. Chris
Argyris. 1962. 292 pp. Available from Richard D. Irwin, Inc., Homewood,
Research and Investigations in Adult Education. Wilson
Thiede and James Draper. Adult Education, XIII (Summer, 1963),
195-216. Available from Adult Education Association of the U.S.A.,
743 N. Wabash Ave., Chicago 11, Ill. Single copy $1.25.
Praise Reappraisal. Richard E. Farson. Harvard
Business Review, XLI (September/October, 1963), 61-66. Available
from Harvard Business Review, Soldiers Field, Boston, Mass.
02163. Single reprint $1.00.
The City and Countryside. Glenna V. Fuguitt. Rural
Sociology, XXVIII (September, 1963), 246-61. Available from
Secretary-Treasurer, Rural Sociological Society, Dept. of Rural Sociology,
South Dakota State College, Brookings, South Dakota. $8.00 per year.
Leadership of Voluntary Organizations in a Saskatchewan Town. Richard
Laskin. November, 1962. 48 pp. Available from the Centre for Community
Studies, University of Saskatchewan Campus, Saskatoon, Canada. 50 cents.
Behavioral Sciences Today. Bernard Berelson (ed.).
1963. 278 pp. Available from Basic Books, Inc., Publishers, 404 Park
Ave. S., N.Y. 16, N.Y. $4.95.
Readings in Management. Max D. Richards and William
A. Nielander. 1963 (2nd edition). 946 pp. Available from South-Western
Publishing Co., Cincinnati 27, Ohio. $7.50.
Educational Research: New Perspectives. Jack A.
Culbertson and Stephen P. Heneley (eds.). 1963. 374 pp. Available from
the Interstate Printers and Publishers, 19-27 N. Jackson St., Danville,