The Journal of Extension -

Welcome to the Journal of Extension

The Journal of Extension creates opportunities for professionals and students to publish intellectual, creative work; nurtures emerging scholars and new authors for success; encourages professional development; and advances the theory and practice of the Cooperative Extension System.

JOE is a rigorous, peer-reviewed journal that brings the scholarship of university outreach and engagement to educators and practitioners around the world. Feature, Research in Brief, and Ideas at Work submissions undergo double-blind review, and Commentary and Tools of the Trade submissions are reviewed by the editor, Dr. Laura Hoelscher.

The acceptance rate for articles submitted to JOE is currently 27.8%.

For more information about JOE, consult the JOE FAQ's. For more information about writing for JOE, consult the JOE Submission Guidelines and Help for JOE Authors.

RFP for JOE Editorial Services

Extension Journal, Inc. invites proposals to provide editorial services for the corporation’s flagship product, the Journal of Extension. Editorial services required range from initial review of all submissions, to writing advice for authors, to working with reviewers, to copy editing of all issues. Please consider our invitation.

The deadline for proposals is January 15, 2015, with the contract to begin January 1, 2016.

For the full RFP, click here.

October 2014 Volume 52 Number 5

Editor's Page

In "JOE Editor RFP," I call attention to the Request for Proposals that Extension Journal, Inc. has issued for providing editorial services for the Journal of Extension starting January 1, 2016, and urge interested parties to respond. In "October JOE," I highlight the three Commentaries, including the fifth Commentary JOE is publishing this year to commemorate the Smith-Lever Act Centennial, and 10 articles on things digital.


Extension Community Development: Building Strong, Vibrant Communities
Beaulieu, Lionel J.; Cordes, Sam
Extension community development (CD) became part of the work of the Cooperative Extension Service in the mid-1950s, but the seeds of the CD program were planted with the release of the Country Life Commission in 1909. This article traces a brief history of Extension CD, along with the current priorities of this program area. Key issues that the Extension system and the CD program must address in the years ahead are discussed, as well.

Making a Dollar per Square Foot: Dream or Reality?
Odeh, Oluwarotimi; Hairston, Jewel
Small farmers often rely on Extension for farm management practices to increase their farm income. This article presents an attempt by Virginia State University Extension to demonstrate to small-scale farmers strategies for increasing farm income. It is called the 43560 initiative, and it evaluates the notion that a farmer can make a dollar per square foot. We initiate a discussion on this notion and its challenges.

The Use of Digital Technology in Extension
Woods, Kristin; Langcuster, James C.
This Commentary describes how andragogy has evolved with the emergence of digital technology. The information can be used by Extension educators to merge technology with traditional adult education theory. Knowles' assumptions of adult learners are discussed as they relate to an online learning environment. The role of Extension educators as facilitators of self-directed learning via the Internet is of specific interest to field specialists.

Research In Brief

Prevalence and Effectiveness of Technology Use Among Family & Consumer Sciences Agents

Extension Clientele Preferences: Accessing Research-Based Information Online
Davis, Jamie M.

Job Satisfaction in the North Dakota State University Extension Service
Hodous, Bill; Young, R. Brent; Borr, Mari L.; Vettern, Rachelle

Understanding the Role of Culture and Heritage in Community Festivals: An Importance-Performance Analysis
C. Hugo, Nichole; Lacher, R Geoffrey

Factors Influencing Latino Participation in Community-Based Diabetes Education
Francis, Sarah L.; Noterman, Amber; Litchfield, Ruth

How Knowledge, Experience, and Educational Level Influence the Use of Informal and Formal Sources of Home Canning Information
Taylor, Gina; Nichols, Allison; Cook, Ami

Assessment of the Adoption of Agroforestry Technologies by Limited-Resource Farmers in North Carolina
Faulkner, Paula E.; Owooh, Bismark; Idassi, Joshua

Impact of 4-H on Alumni's Community Involvement
Merten, Kyle; Locke, Darlene; Williams, Montza; Carter, Meredith; Lehman, Kelli

Ideas at Work

Pinterest for Parent Education
Routh, Brianna; Langworthy, Sara; Jastram, Hannah

Crowdsourcing Rural Data Collection
Ahmed, Adeel

The Impact of Tour-Based Diversity Programming on County Extension Personnel and Programs
Shaklee, Harriet; Luckey, Brian; Tifft, Kathee

Are You Ready to Flip? A New Approach to Staff Development
Burns, Connie S.; Schroeder, Mary M.

Bridging Formal and Informal Learning Environments
Barker, Bradley S.; Larson, Kim; Krehbiel, Michelle

Companion Animal and Wildlife Career Day Improves Career Understanding and Likelihood of Pursuing College Degree in Related Field
Karr-Lilienthal, Lisa K.; Pegg, Sue Ellen; Brink, Dennis; Raymond, Allison

Urban Youth Develop Life Skills Raising Livestock
Cummins, Melissa McElprang; Nash, Scott

Developing Commercial Identities to Raise Awareness of Local Seafood
Nash, J. Barry; Mirabilio, Sara E.; Baker, M. Scott, Jr.

Identifying Soybean Yield-Limiting Factors in Ohio
Lindsey, Laura E.; Prochaska, Steven; Watters, Harold D.; LaBarge, Gregory A.

Tools of the Trade

Evaluating the Impact of Cooperative Extension Outreach via Twitter
O'Neill, Barbara

Save Time and Increase Social Media Reach by Using IFTTT-If This, Then That
Skrabut, Stan

Google Search Mastery Techniques
Hill, Paul; MacArthur, Stacey; Read, Nick

The Cooperative Extension System's Use of USDA's Online Food and Physical Activity Tracker–SuperTracker
Hongu, Nobuko; Martinez, Cathy L.; Billias, Natalia N.; Wyatt, Melissa A.; Turner, Rachel J.; Manore, Melinda M.

Utility of On-Farm Research Reports
Watters, Harold D.; Clevenger, Wm. Bruce

Controlling Survey Response Error in a Mail Survey of Dairy Farmers: A Case Report
Smith, Julia M.

An International Short Course for Training Professionals as Effective Science Communicators
Sarathchandra, Dilshani; Maredia, Karim M.

Conducting a Statewide Dual-Purpose Program for Pesticide Applicators and County Extension Agents
Fishel, Fred; Liu, Guodong David

Comparison of the LEGO Mindstorms NXT and EV3 Robotics Education Platforms
Sherrard, Ann; Rhodes, Amy

Acquisition, Custody, and Storage of Firearms Used in 4-H Shooting Sports Programs
White, David J.; Smith, Jedediah D.


Over the Hurdles: Barriers to Social Media Use in Extension Offices
Newbury, Elizabeth; Humphreys, Lee; Fuess, Lucas
The research reported here explored the perceived barriers to social media use by Extension educators. Using a sequential mixed method approach, the research was composed of two parts. The qualitative study used interview data (n=27) from Wisconsin and New York Extension educators. The quantitative study gathered data from surveying Extension offices in New York State (n=42). We argue that key barriers to adoption of social media as an outreach platform include perceptions around time and control. Ultimately, we recommend that Extension educators receive focused, hands-on training to more efficiently and effectively use social media for education and outreach efforts.

Benchmarking Professional Development Practices Across Youth-Serving Organizations: Implications for Extension
Garst, Barry A.; Baughman, Sarah; Franz, Nancy
Examining traditional and contemporary professional development practices of youth-serving organizations can inform practices across Extension, particularly in light of the barriers that have been noted for effectively developing the professional competencies of Extension educators. With professional development systems changing quickly, particularly through online education and blended learning opportunities, benchmarks need to guide new research around best practices in professional development. Although many program providers have not established benchmarks for professional development, a few cases exist. This article examines the current state of professional development practices of youth-serving organizations and offers recommendations for improving Extension professional development practices.

The New Agent: A Qualitative Study to Strategically Adapt New Agent Professional Development
Baker, Lauri M.; Hadley, Gregg
The qualitative study reported here assessed the needs of agents related to new agent professional development to improve the current model. Agents who participated in new agent professional development within the last 5 years were selected to participate in focus groups to determine concerns and continued needs. Agents enjoyed networking and struggled with the time away from their home counties. Recommendations for improvement include integrating the idea of pre-entry competencies, developing online new agent professional development sessions, introducing new agents to existing communities of practice, developing new communities of practice, and developing more resources for new agents.

Improving Participation of Non-Traditional Extension Audiences: The Empower Ocala Garden Project
Moore, Austen; Samuel, Norma; Israel, Glenn
Marion County Extension created the Empower Ocala Garden project to increase participation among low-income minority populations and address "food desert" conditions around its office. The project built trusting relationships, created a community garden for 12 households, and provided bi-weekly garden skills trainings. Participation, attitudinal changes, and knowledge gains were evaluated using pre- and post-project questionnaires. On average participants attended 53.4% of sessions. Attitudes improved by 9.82% across four gardening-related indicators, while knowledge increased by 19.57% across eight indicators. Overall, the project successfully engaged new clients, positively changed attitudes and knowledge, and may benefit other Extension professionals serving these audiences.

Bringing Savings Opportunities to Public Elementary School Children in Resource-Limited, Rural Communities

This article describes the community organizing role of an Extension educator and a research faculty to enable young children in a resource-limited community to start savings accounts and to save regularly through a school-based savings effort. The study explored whether children from low-income communities are capable of saving money regularly when parts of a community system can be brought together to support a savings effort. When barriers are removed and enabling factors put in place, young children are capable of saving regularly and achieving their savings goal. Implications for university and community partner collaborations are discussed.

The Journal of Extension

Dr. Laura Hoelscher
Journal of Extension

Eric Owens
Extension Journal, Inc.

Luann Boyer
Extension Journal, Inc.

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The Journal of Extension